Become a Digital Service Provider with DNS

By Brian Metzger, Vice President of Global Marketing

Posted on January 10, 2017 in: Marketing

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Telecom providers are taking steps to transform from communications service providers (CSPs) to digital service providers (DSPs). In doing so, they are shifting their focus from being network-centric to subscriber-centric. This is crucial. It’s no longer about how a subscriber interacts with a service provider’s network; now, the focus is almost entirely on how the service provider can enrich the subscriber’s digital lifestyle. That’s a substantial shift in thinking and market approach.

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Digital Transformation is Happening. So Where’s the Paradox?

By Brian Metzger, Vice President of Global Marketing

Digital Transformation Paradox

Posted on September 21, 2016 in: General, Marketing

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Our CEO Gary Messiana was recently interviewed by Light Reading CEO Steve Saunders to discuss how Nominum is accelerating the digital transformation efforts of communication service providers (CSPs), and to shed light on what we’re calling the “digital transformation paradox.”

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In-browser Messaging: A Highly Effective Way to Reach Subscribers with Targeted Content

By Daniel Blasingame, VP of Sales, North America

blog-in-browser-messaging

Posted on August 23, 2016 in: General, Marketing

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For service providers, achieving the subscriber communications trifecta is nearly impossible: that is, sending the right message to the right person. Email is a heavily used subscriber communications method, given both its low cost and the ability for subscribers to view the message at their convenience.

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