Better Customer Intelligence and Security Starts with DNS Data
How can service providers leverage subscriber data to build brand loyalty and offer their subscribers more meaningful internet experiences? Nominum N2 Big Data Connector lets providers access and integrate untapped subscriber data for unprecedented insight. When used in conjunction with N2 ThreatAvert, N2 Big Data Connector can improve the effectiveness of entire cybersecurity ecosystems.
N2 Big Data Connector is easy to deploy, with pre-built integration into business intelligence tools. Data is compressed for rapid, real-time transmission to big data systems such as Hadoop and Splunk. DNS can be leveraged across service provider organizations in the following ways:
Today’s subscribers connect from various devices and locations, making them more susceptible to malware and other cyberthreats. Gain visibility into all domain activity for unparalleled intelligence that contributes to security intelligence and threat dashboards.
Observe traffic like streaming, gaming, IoT devices and more to use with information like bandwidth demand for more precise capacity planning.
DNS data provides real-time insight into subscriber behaviors such as the use of certain apps or IPTV viewing. With this valuable data, providers can better tailor outreach programs to drive adoption for their subscriber programs.
By proactively identifying a particular network performance issue, such as a DDoS attack that creates high traffic and latency, providers can pinpoint other cross-functional issues such as increased call center activities, and take preemptive steps to notify customers and maintain operational efficiencies.