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Nominum’s in-browser messaging enables service providers to improve customer retention, loyalty and monetization.

N2 Engage

Engage customers by protecting and empowering them

Challenges

  • The commoditization of communications services has resulted in a consistent downward trend in customer retention rates

 

  • CSPs are increasingly looking for value-added services to provide differentiation and increase brand loyalty

 

  • Increased engagement is required by CSPs to secure subscriber opt-in to differentiated services and ultimately to participate in the data economy

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Solution

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N2 Engage empowers CSPs to increase customer engagement by providing:

 

Subscriber Safety

Full protection of subscribers from malware downloads like viruses and phishing sites with real-time notification and/or blocking. Includes remediation to previously infected subscribers.

 

Parental Controls

Subscriber empowerment by defining the personal internet experience at home. Provide subscriber-controlled filtering of web content, personal whitelist/blacklist and time-based controls.

 

Content Compliance

Network-based solution that addresses government mandates/regulation regarding Internet access and material.

Use Cases

Parental Controls

  • Subscriber-controlled web content filtering
  • Personal whitelist/blacklist
  • Time-based controls

Content Compliance

  • Filter content for legal compliance
  • Objectionable content blocking in public areas (Public WiFi)

Subscriber Safety

  • Protection against malware download and phishing sites
  • Real-time notifications and/or blocking
  • Subscriber-level visibility for infected subscribers
  • Infected subscriber notifications

Why Nominum?

  • Solution that provides full protection from malware and phishing sites across all devices and subscriber visibility and notification.  Available as opt-in or opt-out

 

  • Unique DNS-based network filtering that subscribers can control to decide which content to access

 

  • N2 Engage is network-based and doesn’t require client/device software purchase or maintenance

 

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N2 Engage

 

“With N2 Engage, CSPs can message interested subscribers about our security offerings improving customer satisfaction and reducing call volumes attributed to security-related issues,”

Pekka Mettala, VP Operator Channel Development, F-Secure

N2 Promote

Target your upsell of premium services

Challenges

  • Up-selling related services is key for CSPs to generate new ARPU, but upsell marketing spend on traditional channels, i.e. email and direct mail, is ineffective resulting in low conversion rates

 

  • Inability to measure traditional upsell marketing programs and lack of interaction with subscribers limits the ability to optimize campaigns

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Solution

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  • N2 Promote enables CSPs to present offers and promotions via interactive in-browser messages to their subscribers at the time when the offer is most valuable

 

  • N2 Promote enables customers to interact with CSPs by responding directly to in-browser notifications or offers they have opted into

 

  • N2 Promote enables CSPs to increase ARPU through targeted offers and advertising via in-browser messages and interactive videos to Wi-Fi customers

Why Nominum?

  • N2 Promote can yield better conversion rates at lower costs compared to traditional marketing programs

 

  • N2 Promote provides unique targeting and interactivity with subscribers

 

  • N2 provides CSPs with a channel to develop unique services to increase subscriber loyalty

N2 Promote

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