The increasingly digital consumer lifestyle, fueled by explosive growth in use of the internet, mobile technologies and social media, has given rise to the empowered customer. With access to more information, choices and opportunities, consumers across all industries are in a position to demand not only what they want, but also where and how they want it.
Nominum Data Science just released a new Data Science and Security report that investigates the largest threats affecting organizations and individuals, including ransomware, DDoS, mobile device malware, IoT-based attacks and more. Below is an excerpt.
On Friday, October 21, 2016, there was a major distributed denial of service (DDoS) attack that took down major U.S. company websites, including Twitter, Paypal, The New York Times, Box, Netflix and more. The attack targeted managed DNS provider Dyn Inc., which hosts the authoritative DNS for these popular domains. The attack originated from a large number of compromised IoT devices, including internet-connected cameras, routers and digital video recorders.
I had the privilege of authoring the foreword to this year’s Broadband Outlook Report, published by Telecoms.com Intelligence. The report provides a comprehensive run-through of the most current and pressing technologies affecting the broadband delivery industry today. This year’s theme is “Digital Transformation,” one of the telecom industry’s most nebulous and ill-defined terms.
Data scientists put in a tireless amount of work tracking cybercriminals—from specific individuals to entire organizations—looking at their behavior and the methods through which they attempt to compromise data. Because DNS is a ubiquitous protocol that’s used for most internet interactions, it also provides fertile ground for cybercriminals to launch malware. Nominum Data Science examines massive volumes of DNS data—100 billion queries daily—to detect anomalies and uncover the patterns of malicious code authors before other security experts.
For service providers, achieving the subscriber communications trifecta is nearly impossible: that is, sending the right message to the right person. Email is a heavily used subscriber communications method, given both its low cost and the ability for subscribers to view the message at their convenience.
For service providers undergoing digital transformation, the importance of subscriber and network protection cannot be understated. When subscribers and networks are at risk of attack or infection, a provider’s digital strategy is weakened and business growth limited.
This story has been told thousands of times before – a botnet is born, a botnet goes down, a botnet tries to get its bots back together. But the story of Necurs is unique.
As communication service providers (CSPs) position their businesses for the digital economy, one significant shift must be prioritized—their investment in personalized, subscriber-centric services. Put another way, a subscriber-first strategy is essential to digital transformation, according to industry experts.